Martha Stewart, the queen of domestic bliss, has just spilled the beans on her secret to achieving those luscious, voluminous locks. This is one beauty trend that’s been making waves long before TikTok got wind of it. You know how TikTok loves to hop on a bandwagon and act like they discovered the holy grail of beauty tips? Well, Martha Stewart is here to set the record straight and reveal that she’s been in on this game-changing trick for ages.
Martha, the epitome of elegance, posted a tantalizing photo on her Instagram on June 19, teasing us all with a “special project.” And while her flawless makeup look by the talented Nicole Daisy Toye is a sight to behold, let’s talk about what’s happening on top of her head. Yes, my darlings, it’s none other than three big, vibrant purple Velcro rollers.
Hold your hairdryers, Velcro rollers are the must-have hairstyling tool that has taken TikTok by storm. With a whopping 300 million views under the #velcrorollers hashtag, these textured tubes have become the go-to for achieving those enviable bouncy tresses. And Martha Stewart, being the hair guru that she is, knows exactly how to work her magic with these game-changing rollers.
Forget about those old-fashioned rollers designed for curls. Velcro rollers are the lightweight, hollow heroes that can transform any lackluster blowout into a voluminous masterpiece. Just take a look at Martha’s recent Sports Illustrated Swimsuit Issue shoot, and you’ll witness the incredible volume her bob achieved with these little wonders. But here’s the real beauty of it all: you can use them on damp hair and let it air dry, as celebrity stylist Michael Dueñas revealed to Allure.
Now, let me take you on a trip down memory lane. Velcro rollers had their moment in the spotlight back in the ’90s, and they’ve been since the swinging ’60s. So while the younger generation might be just discovering this hairstyling gem, it’s safe to say that Martha and her talented stylist have been well aware of their volumizing powers for ages.
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But let’s not dwell on the past, instead, let’s celebrate the fact that TikTok and Martha Stewart have joined forces to spread the word about this affordable and accessible way to achieve hair goals that would make even Rapunzel jealous. It’s a win-win situation for all of us, as we embark on our journey towards voluminous hair that turns heads and leaves a trail of envy in our wake. So grab your Velcro rollers, my fabulous friends, and let’s embrace this timeless trend with open arms.